Dentistry chain acquisition

The European dental industry is worth over $70bn, with stable revenue growth, fragmented players, and margins between 20-40%.

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The European dental industry is worth over $70bn, with stable revenue growth, fragmented players, and margins between 20-40%. The industry contains a significant number of owner-operated assets and given the potential synergies in revenue. To a lesser extent cost, the industry is a strong candidate for a roll-up strategy.
 

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Source: KPMG analysis and market interviews, 2016.

How proSapient helped

proSapient Market research platform supported a European Private Equity firm research and ultimately acquired a large chain of dental practices and, post-acquisition, provided ongoing research to support their roll-up strategy.

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proSapient Expert Consultants Assistance

proSapient Market research platform rapidly connected our client with over 40 executives in dentistry across Europe, many of whom were first-time consultants. Interactions with these expert market research consultants provided powerful insight into dentistry's nuances and origination support to locate companies that could integrate with their original acquisition.

Insights included:

  • The typical margin structure of dentistry chains;
  • More detailed competitive landscape breakdowns and the subtle differences between players in various geographies;
  • Deep understanding of how the regulatory environment differs between European countries;
  • How insurance companies support dental claims and how this differs between countries;
  • Previously unheard of roll-up targets.
proSapient's Market research platform and service supported our client to make a successful acquisition and has since supported the continuing expansion strategy, allowing the company to grow 50% in less than a year.

proSapient is fantastic! The guys found distinctive industry experts who helped us shape our international expansion strategy. Other advice made us avoid significant organizational pitfalls. I can't think of better value for money

The outcome

proSapient’s survey platform and service supported a successful acquisition decision, as well as a partnership that will facilitate global healthcare customer insights and patient engagement.